PSN GROUP ISSUES “I LIVE AT POLYANKA” COLLECTOR’S BOOK

17/05/2019

The developer of the Polyanka/44 elite mansion project in conjunction with a team of writers fr om the publisher Karta Stolitsy (Map of the Capital), led by Olga Livinskaya, worked on the publication for over a year, preparing texts and selecting archival materials and historical and modern photographs. Moscow to Riga (where the book was printed) and back again — this was the route followed by the creators of this unique volume on the history of the Bolshaya Polyanka project.

The book is a treasure trove of facts about the history of the apartment block on 44 Bolshaya Polyanka Str., its famous residents and guests, and the area in general. In preparing the work, materials from the A.V. Shchusev State Museum of Architecture, the news media company Russia Segodnya, the State Tretyakov Gallery, TASS, Mosfilm, the Museum of Moscow, Getty Images, and other archival sources were used.

The book consists of seven chapters, including 130 archive photos, 142 modern photos, 14 digitized illustrations by Russian-Soviet artist Lev Bruni, and ten movie shots. Of particular note is the chapter composed by renowned art historian and Moscow-on-screen expert Tatiana Vorontsova.

Following the Lev Bruni retrospective exhibition at the Tretyakov Gallery in 2001, the book’s creators were the first to request the rights to digitize and utilize the legacy of Lev Bruni. A total of 14 images were purchased for use in the book. In addition, several reproductions of paintings adorn the demo apartment at the Polyanka/44 complex.

Ekaterina Thain, Vice President, Retail Sales, PSN Group:

“We dedicated this book to the Polyanka/44 mansion complex, PSN Group’s first project that can be boldly described as a work of architectural art.

Each resident will become part of the history of this place, so it was important for us to do something special for our clients. In March 2019, we commissioned the facility and started handing the keys to apartment owners. Along with their keys, more than half of all buyers have now received a rare copy of our book, and we are very pleased that our gift was very gratefully accepted and appreciated.

Ekaterina Kutumova, Vice President, Marketing and Public Relations, PSN Group:

“Instead of a simple gift brochure or booklet for future residents of our elite residential complex, we came up with the idea of combining architecture, history, and literature in one project. This is the first publication in the Moscow real estate market to offer such a rich historical insight combined with striking facts and events.”

Olga Livinskaya, Head of Karta Stolitsy Publishing House:

“Thanks to this unusual project, the descendants of artist Lev Bruni learned that the house wh ere their illustrious ancestor once lived is being restored and will once again become residential after decades of ‘office oblivion.’ It was Lev Bruni’s grandson-in-law, Andrei Sarabyanov, a world-renowned Russian avant-garde researcher and author of books on art, who shared the family archive with the creators of our publication. And there were a number of eye-openers along the way — for example, our search through the archives at the Museum of Architecture was assisted by the granddaughter of Igor Severyanin, who was a good friend of Constantine Balmont, the father of Nina Bruni-Balmont, the wife of Lev Bruni.”

LAKHOUZOVA IRINA

PR Director, Marketing & PR Department

+7 (495) 363 2023

lakhouzova@psngroup.ru