PSN GROUP REWARDS BUYERS WITH UP TO RUB 1 MILLION IN SEPTEMBER08/09/2016
PSN Group has started the fall season with a unique all-in-one offering of financial instruments to buyers of flats in comfort-class projects.
For example, buyers of homes in the Domashniy residential community can choose between an interest-free installment plan until the end of construction or a mortgage loan at 9% ARP. Meanwhile, the developer is offering a 10% discount on a pool of apartments in the SREDA residential quarter in September.
Ekaterina Tain, Retail Sales Director:
“Buyers currently expect the developer to adopt a flexible approach and offer a choice. Today offering a discount or mortgage loan alone is not enough. The custom approach adopted in the elite housing segment has expanded into the comfort class. The best way is to have a pool of constant financial instruments and add new promotions or offers on a monthly basis. For example, we offered a further 1% discount to parents of school children for the back-to-school season.”
The SREDA and Domashniy residential quarter are ambitious projects calling for integrated development of the territory. They rank among the Top 5 largest projects in the capital city. SREDA is under construction in Ryazanskiy Prospect 15 minutes away from the city center, while the Domashniy residential community is being built in Maryino on the bank of the Moskva River. After 15 years on the real estate market, PSN Group ranks among the top 5 developers in Moscow by volume of construction.
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